Social Media Management Cost in Dubai 2026: Pricing Guide

How much does social media management cost in Dubai in 2026?

The short answer: AED 2,000–15,000/month depending on platforms, content volume, and services included.

The detailed answer is below — because the real value isn't in the price tag, it's in what's inside the package.

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What Drives the Cost?

| Factor | Impact on Price |

|--------|----------------|

| Number of platforms | 1 platform = base; 3+ = 80–120% more |

| Posts per week | 3 posts = budget; 10+ = premium |

| Content type | Graphics < Short video < Professional production |

| Ad management | Usually 10–20% of ad spend (separate from management fee) |

| Reporting | Basic monthly vs. weekly deep-dives |

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2026 Price Range by Package

| Package | Monthly (AED) | Posts/Month | Platforms |

|---------|--------------|-------------|-----------|

| Starter | 2,000–3,000 | 8–12 | 1 |

| Standard | 4,000–7,000 | 15–20 | 2–3 |

| Premium | 8,000–12,000 | 25–30 | 3–4 |

| Custom | 12,000–20,000+ | Bespoke | All |

All packages include content creation, scheduling, and community management unless stated otherwise.

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Extra Costs to Budget For

• Ad spend: AED 1,500–30,000/month (separate from management fee)
• Management fee on ads: 10–20% of ad budget
• Professional photography: AED 1,000–3,000 per session
• Video production: AED 3,000–10,000 per session
• Tools subscription: AED 200–500/month (sometimes included)

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Agency vs. In-Hire vs. DIY

| Option | Monthly Cost | Pros | Cons |

|--------|-------------|------|------|

| Agency | 3,000–15,000 AED | Full team, no employment overhead | Less day-to-day control |

| In-house hire | 8,000–15,000 AED+ | Dedicated person, full control | Benefits, leave, training costs |

| DIY | 200–500 AED (tools) | Zero monthly fee | 10–15 hrs/week, slower results |

For most businesses in Dubai, an agency delivers a full team at less than the cost of one employee.

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Red Flags When Choosing a Provider

• ✖ Unrealistic guarantees ("1,000 followers in a week")
• ✖ Prices under AED 1,500/month (likely low-quality templates)
• ✖ No portfolio — ask to see accounts they manage
• ✖ Long contracts without trial period
• ✖ Signs of fake followers (bots damage your account algorithm)

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Questions to Ask Before Signing

1. How many posts per week, exactly?

2. Who writes the content? (In-house writer or agency-wide?)

3. Are designs original or templates?

4. Does it include replying to comments and DMs?

5. Are ads included or separate?

6. What's the contract duration? Trial period available?

7. What's not included in the package?

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Quick Budget Guide

| Budget | Recommendation |

|--------|---------------|

| AED 2,000–3,000 | One platform (Instagram), 3 posts/week, basic graphics, AED 1,500 ad test budget |

| AED 4,000–7,000 | 2 platforms, 5 posts/week, mix of graphics + Reels, AED 3,000–5,000 ads |

| AED 8,000–15,000 | 3–4 platforms, 7–10 posts/week, pro video, monthly photoshoot, full ad management |

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How Katbi Can Help

Katbi Digital Solutions (Dubai license #1098696) offers tailored social media management packages starting from AED 3,000/month.

📱 Get a free consultation

Related Links

• Social Media Services in Dubai — get a custom management plan for your business
• Content Marketing for Small Businesses in Dubai — content strategy guide

FAQ

What's the minimum social media management cost in Dubai?

The realistic minimum is AED 2,000–3,000/month for one platform with 8–12 posts. Anything under AED 1,500 is likely low quality or bot-driven.

Does the price include ads?

Rarely. Ad spend is separate, plus a management fee (usually 10–20% of the ad budget).

How long until I see results?

Expect steady growth: month 1 (setup), months 2–3 (engagement), months 4–6 (inquiries and sales), months 6–12 (clear ROI).

Can I cancel if unhappy?

It depends on your contract. Look for agencies offering a 1-month trial with no cancellation fees.